Content strategy

Why does my business need a content strategy?

Success comes from making plans.

Sure, in some instances, no plans lead to epic adventures. Like that Euro road trip with a final destination and no definitive route to get there. Or that time you went out for “just one drink” on a Friday afternoon, then found yourself at karaoke at 2am yell-singing “Living on a Prayer.”

But, when it comes to your business goals, a plan is vital to success. Content strategy involves planning strong content and circulating that through the right channels to reach your audience and make them take action. Think of it like a road map to your business goals that saves you time, money and helps your business grow. Win. 

Once you've defined your content purpose, the rest is easy like Sunday morning.

Here's how we'd typically work together

GET THE PLAYLIST SORTED, we're going content road-mapping.

1. Set the goals

We talk who you are, what your biz is about and what you’re on a mission to do.

2. Identify audience

We’ll confirm your target market and suss out what info they want + how they’ll get it.

3. Map-making

We’ll take your goals and map them to awesome content ideas for relevant platforms.  

4. Gather insights

We’ll see how your audience responds to your content +
review the plan if needed.

Read more kind words from clients

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    – Client Name of Business Name
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Work With Me

Ready to attract more readers and convert your subscribers into customers and clients?

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